Job Information
From Aug 2017 , For At Least 3 Months
Marketing/Business Dev
( Intern )
Full-Time , Internship
Company Snapshot
Travel / Tourism
51 - 100 Employees
Job Responsibilities

Job Description

* Creating and executing integrated digital marketing campaigns across owned, earned and paid channels (ideation, targeting and segmentation, copywriting, visual asset design/creation, platform management, etc.).
* Consolidating customer/marketing data and performing analysis.
* Come up with and execute guerilla marketing campaigns, especially for Chinese market
* Creating business development and partnership decks for new as well as existing partners.
* Helping define our brand voice, content strategy and run social media campaigns and experiments.

Job Requirements

* Ability to speak and write Chinese is mandatory
* Polytechnic or Degree students in the fields of Mass Communication, Marketing or Business. 
* MS Office skills compulsory
* Great oral and written communicator. 
* Any previous experience in digital marketing would be a plus 
* Other Analytical skills would be a plus

What You Will Learn
Successful recruits will work on special projects with managers and get to learn a wide spectrum of Digital Marketing, Loyalty Marketing, Lifecycle Marketing, Marketing Management, Analytics the entire customer lifecycle in the travel industry:

* Knowledge about Chinese Market : Channels, Target Audience…
* Brand Marketing - Brand building and awareness generation. 
* Digital Marketing - Paid and organic search marketing, social and app. 
* Loyalty Marketing - Earn and burn cycle of miles and points programs. 
* Lifecycle Marketing - Acquisition, engagement and remarketing. 
* Marketing Management - Campaign building, management, budgeting and post evaluation. 
* Analytics - Analytics from various industry tools to garner insights for refinement and drive better results for future campaigns.

Please kindly note that we can’t help you either on Visa or Accommodation

Company Overview

Kaligo Travel Solutions is the industry leader in offering an accrual and redemption travel platform that is optimized for leading global airlines, hotels and financial services brands. Our technology delivers the broadest inventory in the market which is available in all currencies & languages. We have partnered with over 50 global brands in the travel, financial institutions and loyalty space.
Find more :

Why Join Us?

The Opportunity
This is a great opportunity to be on the ground floor of an early stage, high growth global travel company.
We are a small team with an enormous agenda so you’ll gain exposure to all aspects of the company.
We are in the early stages of our marketing journey, we move fast and no ideas are out of bounds.
Kaligo has a casual, fun and hardworking environment at the Singapore office.

Advertised: 11 - Jul - 17